Positioning split test

Five landing pages, one signup form. Every subscriber is tagged in beehiiv with the variant that converted them, under utm_campaign.

• Marketing Tools/marketing-toolsThe internet’s best new marketing tools.
• Growth Ideas/growthSteal your next growth idea.
• Online Businesses/businessesDiscover profitable businesses before everyone else.
• Curiosity / Rabbit Hole/rabbit-holeGo down the internet’s best rabbit holes.
• Competitive Edge / FOMO/edgeKnow what’s working before everyone else.